Privacy Policy

This Privacy Policy explains how Otfried collects, uses, and protects your personal information when you visit otfriedstudio.com, make a purchase, or otherwise communicate with us. Please read it carefully. By using the site, you acknowledge that you understand how your information is handled as described here.

Otfried Studio (CVR 46569032) is the data controller responsible for your personal information. Our store runs on Shopify, which helps us provide and secure the shopping experience.

Personal information we collect

Depending on how you interact with us, we may collect the following categories of personal information:

  • Contact details — name, billing and shipping address, phone number, and email address.
  • Payment information — payment card details, transaction details, and payment confirmation. Full card numbers are handled by our payment processors and are never stored by us.
  • Account information — username, password, preferences, and settings, if you create an account.
  • Order and transaction information — items you view, add to cart or wishlist, purchase, return, or exchange, and your order history.
  • Communications — information you share when contacting our customer care team.
  • Device and usage information — your IP address, browser and device type, and how you interact with the site.

Where we collect it from

We collect personal information directly from you (for example, when you place an order or contact us), automatically through your use of the site (including via cookies — see below), and from our service providers, including Shopify and our payment and shipping partners.

How we use your information

We use your personal information to:

  • Process your orders, payments, returns, and exchanges, and arrange shipping.
  • Create and manage your account, and remember your preferences.
  • Provide customer support and respond to your enquiries.
  • Detect and prevent fraud, and keep the site and your account secure.
  • Send you order-related and account-related notifications.
  • With your consent, send you marketing emails about new pieces, restocks, or updates from Otfried via our email platform, Klaviyo. You can unsubscribe at any time using the link in any marketing email.
  • Comply with legal obligations, including tax, accounting, and consumer protection law.

We do not use your personal information for third-party advertising, ad retargeting, or paid social media targeting, and we do not sell your personal information.

How we disclose your information

We share personal information only where necessary, including with:

  • Shopify, which hosts our store and processes data on our behalf to provide the Services.
  • Service providers who support our business, such as payment processors (Stripe, MobilePay), shipping carriers, and our email platform (Klaviyo).
  • Authorities, where required to comply with the law or to protect our legal rights.

We do not share your personal information with third parties for their own marketing purposes.

Our relationship with Shopify

Our store is hosted by Shopify, which processes personal information about your use of the Services in order to provide and improve them for us. Shopify may also use data from your interactions with our store, together with other Shopify merchants, to provide certain platform-wide features such as fraud prevention. In these cases, Shopify acts as an independent data controller. You can learn more, and exercise your rights directly with Shopify, via the Shopify Consumer Privacy Policy and the Shopify Privacy Portal.

Cookies

Cookies are small text files stored on your device when you visit our site. They let the site remember things like your language, currency, and the contents of your cart, and help us understand how the site is used.

We use cookies for three purposes:

  • To operate the website. Strictly necessary cookies enable core functionality such as your cart, checkout, and site security. These cannot be turned off.
  • To understand how the website is used. Analytics cookies help us see which pages are visited and where we can improve the experience. These are only set with your consent.
  • To communicate with subscribers. If you sign up for our newsletter, cookies from our email platform help us measure engagement and deliver relevant content. These are only set with your consent.

Otfried does not use cookies for third-party advertising, retargeting, or paid social media tracking.

The services we use and the cookies they set:

  • Shopify — strictly necessary cookies for your cart, currency and language preferences, and checkout security. Essential and cannot be disabled. More information: shopify.com/legal/cookies
  • Stripe and MobilePay — strictly necessary cookies during checkout, to prevent fraud and secure payment. Only active on the payment step. More information: stripe.com/privacy · mobilepay.dk
  • Google Analytics — with your consent, used to understand site usage in anonymised, aggregated form. You can opt out via our cookie banner or the Google Analytics opt-out browser add-on. More information: policies.google.com/technologies/cookies
  • Klaviyo — if you subscribe to our newsletter, cookies help us understand how our emails are opened and read, and personalise future emails. Only set with your consent and if you engage with a Klaviyo-tracked email. More information: klaviyo.com/legal/privacy

You can change your cookie preferences at any time via the "Cookie settings" link in the footer, or through your browser settings. Refusing strictly necessary cookies will prevent parts of the site — including checkout — from working correctly.

Third-party websites and links

Our site may link to websites operated by third parties. We are not responsible for the privacy or security practices of those sites, and encourage you to review their own policies before providing any information.

Children's data

Our Services are not intended for children, and we do not knowingly collect personal information from children under the age of majority in their jurisdiction. If you believe a child has provided us with personal information, please contact us so we can delete it.

Security and retention

We take reasonable measures to protect your personal information, though no method of transmission or storage is completely secure. We retain personal information only for as long as necessary to provide our Services, comply with legal obligations such as accounting and tax rules, and resolve disputes.

Your rights and choices

Depending on where you live, you may have the right to:

  • Access the personal information we hold about you.
  • Correct inaccurate personal information.
  • Request deletion of your personal information.
  • Receive a copy of your personal information in a portable format.
  • Object to or restrict certain processing, and withdraw consent where processing is based on consent.
  • Unsubscribe from marketing emails at any time via the link included in each email. This won't affect order-related or account-related emails.

To exercise any of these rights, contact us at customercare@otfriedstudio.com. We may need to verify your identity before processing your request. If you're not satisfied with our response, you have the right to lodge a complaint with the Danish Data Protection Agency (Datatilsynet) or your local data protection authority.

International transfers

Your personal information may be transferred, stored, and processed outside the country you live in, including outside the European Economic Area. Where this happens, we rely on recognised transfer mechanisms such as the European Commission's Standard Contractual Clauses, or transfers to countries recognised as providing an adequate level of protection.

Changes to this policy

We may update this Privacy Policy from time to time to reflect changes in our practices or in applicable law. Any changes will be posted on this page with an updated date, and material changes will be highlighted via the cookie banner on your next visit.

Contact

If you have questions about this Privacy Policy or would like to exercise your rights, please contact us at customercare@otfriedstudio.com.

Otfried Studio · CVR 46569032 · Registered address: Aksel Møllers Have 26, 5. th., 2000 Frederiksberg, Denmark · Last updated: 19 August 2026